A Gentle and Effective Guide to Proper Mascara Removal
Posted on April 10, 2025 Written by: 100% PURE®
Your mascara works hard all day—shouldn’t your remover be just as gentle? Harsh removal techniques can lead to lash breakage, irritation, and even premature wrinkles from excessive rubbing.
Many makeup removers contain chemicals that weaken lashes over time, but 100% PURE offers a natural, nourishing alternative. Formulated with plant-based ingredients, these removers dissolve mascara effortlessly while keeping lashes strong and healthy.
With a gentle, effective solution, you can protect your delicate eye area and maintain beautiful, resilient lashes—no tugging required.
The Best Methods for Removing Mascara
When it comes to removing mascara, it’s important to choose a method that’s effective yet gentle on the delicate skin around your eyes. From nourishing oils to specialized removers, you can find an option that works best for your routine.
1. Oil-Based Makeup Removers
Oil-based makeup removers are among the most effective products for breaking down even the most stubborn mascaras, including waterproof formulas. Cleansing oils are formulated to dissolve makeup without stripping the skin, and they often leave the delicate eye area feeling hydrated. These removers work by bonding to the oils in mascara, gently lifting them away while nourishing the skin.
Cleansing oils– These are particularly great for a thorough clean while providing moisture to the skin.
Micellar water with oil– This hybrid product combines the gentle cleansing power of micellar water with the deep-cleansing properties of oils, making it effective for both light makeup and waterproof mascara.
Cold cream– A classic, creamy formula that’s been around for decades. Cold cream is especially moisturizing and breaks down mascara without causing irritation, making it ideal for those with dry or sensitive skin.
Try: 100% PURE Blood Orange Cleansing Balm– This nourishing balm melts away mascara while leaving skin soft and moisturized, making it a perfect choice for daily use.
2. Specialized Eye Makeup Removers
For those who prefer a product specifically designed for the eyes, specialized removers are a great option. These products are formulated to target the delicate skin around your eyes, providing gentle yet effective removal without causing any irritation or tugging.
Bi-phase removers– These removers mix oil and water, creating a dual-phase formula that breaks down waterproof mascara with ease. Shake the bottle before use to activate both phases.
Gel removers– Often soothing and calming, gel-based removers are excellent for those with sensitive eyes. They tend to have a lightweight texture that glides smoothly over the skin without causing friction.
Try: 100% PURE Rose Micellar Cleansing Water– This gentle yet powerful micellar water is infused with rose hydrosol, helping to remove mascara while also soothing and refreshing the skin.
3. Natural Alternatives
If you’re looking for a more natural way to remove mascara, several oils from your kitchen or skincare stash can do the trick. These oils are rich in nourishing properties, providing hydration and additional benefits for your skin and lashes.
Coconut oil– Known for its hydrating and conditioning properties, coconut oil can remove even the most stubborn mascaras while nourishing the lashes.
Olive oil– Packed with antioxidants, olive oil helps condition lashes while removing mascara, making it a natural choice for lash care.
Jojoba oil– Closely mimicking the skin’s natural oils, jojoba oil is perfect for all skin types, providing a gentle and effective way to remove mascara without irritation.
These natural oils can be a great option if you prefer to avoid chemicals or want a more eco-friendly alternative.
How to Properly Remove Mascara Without Damaging Lashes
Removing mascara the right way is essential for maintaining healthy lashes and avoiding irritation. Here’s a step-by-step guide to help you remove your mascara without causing damage:
- Saturate a cotton pad with your chosen makeup remover.
Choose an oil-based or gentle eye makeup remover that’s suitable for your skin type and mascara formula.
- Press the pad onto closed eyes for 10-15 seconds to allow the makeup remover to dissolve the mascara.
Let the product sit on your lashes for a few seconds to break down the makeup effectively, ensuring you don’t have to rub aggressively.
- Gently wipe downward, following the natural direction of your lashes, to avoid tugging or pulling.
This gentle motion ensures that you’re not putting unnecessary pressure on your lashes, which can lead to breakage or irritation.
- Avoid rubbing, as this can cause lash loss, breakage, and irritation to the delicate skin around your eyes.
Rubbing too hard can weaken your lashes over time and lead to skin redness or puffiness.
- Use a fresh cotton pad for each eye to prevent bacteria from transferring between eyes.
This step is crucial for hygiene, particularly if you’re prone to eye infections or irritation.
- Follow with a gentle cleanser to remove any leftover makeup remover or residue.
After mascara removal, it’s important to cleanse your face thoroughly to ensure all traces of makeup are gone and your skin remains fresh.
Try: 100% PURE Cucumber Cloud Foam Cleanser– This lightweight, refreshing formula removes any remaining oils and mascara residue while soothing and hydrating your skin.
Mascara Type Considerations
When it comes to removing mascara, the type of mascara you use plays a significant role in choosing the right remover. Each mascara formula has unique characteristics, requiring specific techniques to ensure effective removal without damaging your lashes.
Regular mascara: This can be easily removed with most cleansers or micellar water.
Waterproof mascara: Requires an oil-based or dual-phase remover to break it down effectively.
Tubing mascara: Dissolves with warm water, gently sliding off in small tubes without needing harsh removers.
Try: 100% PURE Fruit Pigmented® Ultra Lengthening Mascara– A nourishing, fruit-pigmented formula that’s easier to remove than traditional mascaras.
Post-Cleansing Hydration and Lash Care
After removing mascara, it’s important to nourish and hydrate the delicate skin around your eyes. A toner, eye cream, and lightweight face cream can help restore moisture and maintain skin health while caring for your lashes.
- Use a toner to restore balance and refresh the skin.
Recommended: 100% PURE Flower Water Toner– Infused with hydrating floral extracts to soothe post-cleansing skin.
- Apply an eye cream to hydrate and prevent fine lines.
Recommended: 100% PURE Yerba Mate Eye Cream– Packed with antioxidants to keep the eye area fresh and firm.
- Lock in moisture with a lightweight face cream.
Recommended: 100% PURE Hydra Drench Cream– A deeply hydrating formula with soothing botanicals to keep your skin nourished.
Mascara Removal Tips for Healthy Lashes
Properly removing mascara protects your eyelashes, reduces irritation, and promotes skin health. Using the right remover and technique prevents lash breakage and dryness. 100% PURE’s natural, nourishing products provide an effective yet gentle solution to remove mascara while caring for both your lashes and delicate skin.
Frequently Asked Questions (FAQs)
What’s the safest way to remove waterproof mascara?
The safest way is using an oil-based or bi-phase remover. These break down waterproof mascara without irritating the skin or damaging lashes. Gently press the remover onto closed eyes before wiping in the direction of your lashes.
Can I use coconut oil to remove mascara daily?
Yes, coconut oil is safe for daily use and effectively removes mascara while nourishing your lashes. Just be sure to rinse thoroughly to avoid residue around the eyes.
How do I remove mascara without damaging my lashes?
Use a gentle makeup remover, press it onto closed eyes for a few seconds, and wipe downward in the direction of your lashes. Avoid rubbing or pulling to prevent lash breakage.
Is micellar water or oil better for mascara removal?
Micellar water is great for light makeup, while oil-based removers are better for waterproof mascaras. Oils provide deep cleansing and hydration, making them ideal for stubborn formulas.
What should I apply after removing mascara to keep my lashes healthy?
Apply nourishing oils like castor or jojoba oil to strengthen lashes. You can also use a hydrating eye cream to keep the delicate skin around your eyes moisturized.
